Will to Win Highfield – Blackpool

Will to Win Highfield

Welcome to the NEW Will to Win Tennis Courts at Highfield (Blackpool) where the Will to Win Foundation (registered charity 1147881) together with Highfield Leadership Academy are bringing tennis to the community by building 3 tennis courts and developing a coaching programme for all.

We are starting with Adult and Junior courses and we will increase the offer by drop-in sessions and events so there will be something for everyone.


Steve Riley, Founder of Will to Win was brought up on Highfield Road and spent the first 18 years of his life playing tennis in the Fylde at South Shore and St Annes LTC. His mother and sister went to the school.

He won several county titles and following 3 years at Loughborough University went to Dubai for 3 years to start his tennis and sports management career.

Following a period working for Wilson Sporting Goods he founded Will to Win Ltd – the UKs leading private management and development company for pubic and park sports (mainly tennis).

Having grown the business to over 50 staff and 50 coaches (in London) and with the Will to Win `Foundation being introduced in 2012, the Highfield Leadership Academy is the ideal community project to develop, also being the first for Will to Win in the North.

The aim is to provide top quality coaching and a fun tennis programme for all, whilst at the same time enabling the Highfield Leadership academy and local community the opportunity to access quality, affordable and accessible tennis courts.

See What’s on at Will to Win Highfield:

NEW Junior Tennis Courses

Startnig soon!

Junior courses are a great way for all ages & abilities to learn tennis whilst having fun. The courses are run by our expert coaches, who have years of experience on court developing young players. All equipment provided.
Please email highfield@willtowin.co.uk or call 07957 110403 for more information!

NEW Adult Tennis Drop-ins

Starting soon!
For beginners, improvers & intermediate players

New adult drip-in sessions are a great way to improve all aspects of your game and take place on evenings. To register email highfield@willtowin.co.uk or call 07957 110403. Available for all playing standards!

First Session is FREE!

For non coaching bookings email: highfield@schoollettings.org


Will to Win Highfield
Highfield Road,
Blackpool, FY4 3JZ

Tel: 07957110403
Email: highfield@willtowin.co.uk
Facebook: facebook.com/willtowintennis/